Antione Design← Selected work2022
Hugo Boss × FutureLead Stylist / Creative Director

BE YOUR
OWN BOSS.

Lead styling and creative direction for Hugo Boss’s global campaign featuring Future, building every look around confidence, authorship, and modern power.

Hugo Boss × Future campaign

The work

STYLE AS CHARACTER.

Lead styling and creative direction for Hugo Boss’s global campaign featuring Future, building every look around confidence, authorship, and modern power.

The commission extended from complete wardrobe direction into an additional styling segment created directly for Hugo Boss.

Hugo Boss × Future project detail
Hugo Boss × Future project detail

STYLE AS CHARACTER.

Hugo Boss × Future project detail 3
Hugo Boss × Future project detail 4